Foundation
One-time setup or improvement. An agreed, functioning setup and practical handover. Keep what works; a rebuild is only recommended when needed.
2026
Research storefront & brand experience
Client
ElectricBioLabs
Year
2026
Industry
Laboratory Research Materials / Ecommerce
Duration
Brand and storefront launch: 2026
Website Link
Overview:
ElectricBioLabs needed a digital storefront for laboratory research materials that could feel distinctive while keeping product information, documentation status, and research-only context easy to find. The brand's visual system pairs photographic vial imagery with cool silver surfaces, graphite, cyan details, and editorial typography. We built a responsive storefront that brings the research catalog, product detail pages, certificates of analysis, support content, and checkout into one journey. Product pages surface listed quantities and documentation status; the COA library makes available supplier-provided reports accessible while marking pending documentation clearly. The ordering flow collects researcher affiliation and research purpose before an order is submitted. The site is live across desktop and mobile, with a visual identity and commerce system designed around the details research buyers need to evaluate.
Challenges:
The work had to balance an expressive brand with a precise, research-only buying experience. The site needed to explain what is available, show where batch reports can be inspected, and keep missing documentation visible without turning supplier-provided reports into unsupported purity or medical claims. We organized the experience around a focused catalog, readable product specifications, a searchable COA library, clear support paths, and a checkout that asks for research organization and purpose. The visual system gives the brand energy while the information hierarchy keeps the decision process straightforward.
Conclusion:
ElectricBioLabs launched with a cohesive brand presence and a working ecommerce foundation: responsive catalog and product pages, batch-document access, researcher-focused ordering, account and guest paths, and order support. The result connects the visual identity with the practical information and workflows needed to navigate a specialized research catalog.
How to work with Lumera
Setup, focused support, or a broader growth system.
We assess your existing website, marketing and lead handling before recommending the work. You can begin with monthly support when your foundation is ready.
Growth Partner
Focused monthly work across selected channels, supported by content, creative, tests and follow-up. A performance scorecard informs the next cycle.
Full Growth System
Broader monthly coordination across the four relevant service pillars and agreed engines. Setup gaps, responsibilities and delivery limits are defined.
Optional engines, added where they fit.
Add focused systems when they support the plan. Essential lead capture and basic follow-up can be part of the agreed core scope.
Identify the right accounts and people, then prepare a relevant audience and outreach plan.
Run a defined outreach programme with agreed channels, volumes, reply handling and responsibilities.
Add deeper nurture, routing or AI-supported workflows when the customer journey needs them.
Reconnect with past inquiries and customers through win-back, repeat-purchase and referral activity.
Engine setup and ongoing operation are scoped separately where needed. We agree who operates the system, handles replies and owns each next step. Fees, timing, software and usage costs are documented before work starts. Full Growth System has a defined scope; it does not include unlimited work.
Discuss your goals on a free growth call →